July 2026

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L.G.R

L.G.R was born from a journey of discovery, memory and Italian craftsmanship. In 2005, Luca Gnecchi Ruscone stumbled upon a collection of vintage Italian eyewear in Asmara, Eritrea—frames that captured the romance of a bygone era and the adventurous spirit of Africa. From this encounter, a brand emerged that blends heritage, exploration, and the timeless glamour of the Italian Riviera into a contemporary vision of elegance. Each L.G.R frame is meticulously handcrafted in Italy by master artisans, using the finest materials and traditional techniques. The result is eyewear that is both iconic and enduring—a celebration of authenticity, style, and the artistry of Italian craftsmanship, designed to be treasured for a lifetime.

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